Little Known Secret Reveals How To Set Up a Free Client Acquisition System

For your business to survive and thrive today, you must be able to get clients online affordably.

But there is a problem...

Most Client Acquisition Systems are too expensive for Small Businesses to do it properly.

But, I've found a way for you to do it for free.

In this Guide, I will teach you a strategy and process to get clients online effectively. 

And then I show you how to set up and own a client acquisition system for free...

A Free Client Acquisition System

In my search for simple systems that are affordable for small businesses, I came across a way to set up a client acquisition system for free using the Free Version of MailChimp, an Email Service Provider.

I couldn't believe it! But it's true.

You may be sceptical...

I know how you feel...

I felt the same way.

It wasn't until I set up and tested the system that I believed it could be done.

But before I get into how you can do it for free, I would like to take you through a proven client acquisition strategy and process.

Checklist For Free Client Acquisition System

  • Sign up for Free MailChimp Account
  • Create Landing Page
  • Create Opt-in Form
  • Create Thank You Page
  • Create Audience
  • Create Tag For Lead Magnet Form
  • Design Lead Magnet
  • Publish Lead Magnet
  • Create Lead Magnet Delivery Page
  • Write Follow Up Email
  • Publish Follow Up Email
  • Create Broadcast Email
  • Test Everything
  • Publish and Go Live!

About Me

I worked in the corporate world for over thirty years, designing, building and managing information systems.

I know how much money big businesses pump into systems as they know it gives them a competitive advantage.

But, when I started my online ventures, I needed a way to set up systems quickly and affordably, as I didn't have an endless pit of money.

One of the main systems in any business is it's client acquisition system.

Getting clients is the only thing that makes money in a business. Everything else is an expense.

So having a system that gets clients online will continue to bring in money for as long as the system is running.

The Client Acquisition Strategy

There are three steps to getting a client, whether your business is online, or offline:

  • Get Leads
  • Make Them Offers
  • Follow up

Do this consistently and effectively and your gold!

Let's have a deeper look at each step...

Step 1: Get Leads

A lead is somebody that has shown interest in what you have to offer by leaving their contact details.

They become a prospective client that you can communicate with and take them through your sales process.

You can build a relationship with them.

And if you maintain that relationship, you can have clients for life.

Step 2: Make Them Offers

Depending on your product or service, you may have to educate them about your offers.

And then you have to motivate them to buy your product or sign up for your service.

This education and motivation can happen in one conversation, but often it needs more that one conversation.

So you need a system that enables you to communicate with your leads so that you can tell them more about your offers and get them to sign up.

Step 3: Follow Up

Unless you are the best salesperson in the world, everybody won't buy from you and they definitely won't buy from you the first time they see your offers.

You have to follow up consistently to get them to buy.

Research by The Inquiry Handling Service shows that 85% of people buy after 90 days.

That's where the money is.

Yet most businesses focus only on immediate sales.

By having a system to follow up so that you can educate them about the benefits of your products or services and motivate them to sign up, you can sell more than you ever thought possible.

It's the secret to getting clients and keeping them.

The Client Acquisition System

Now that you know the strategy to get clients, you are ready to learn how to do this online for free.

We are going to use a system called MailChimp.

MailChimp is an email automation system that has a free version that allows you to build a list of up to 2,000 people.

But we will be using MailChimp to set up an Automated Client Acquisition System.

The client acquisition system has the following components:

  • A Landing Page
  • A Sign-Up Form
  • A Database
  • A Thank You Page
  • A Welcome Message
  • Ongoing Communication

All these components can be built for free using a Free MailChimp Account

The Client Acquisition Process

Once you have your system setup, you can then send prospects to your landing page.

Each prospect will be taken through your client acquisition process.

Your first step is to get a prospect to leave their contact details so that you can communicate with them.

To do this, you have to offer them something in return for their contact details.

This could be a catalog, a price list, a checklist, a free guide, free training, a coupon...

This is called a Lead Magnet. It attracts your perfect client and compels them to leave their name and email address to get the Lead Magnet.

Once they enter their details, they go onto your database.

You can then educate and motivate them to get your products or sign up for your services.

You can also communicate with them regularly to continue the relationship and prompt them to buy.

This could be via a weekly newsletter, price updates, new products, weekly specials, or whatever you can dream of.

The goal is to communicate with them regularly, add value to their lives, and get them to buy.

Setting Up The System

Front End:

  • Sign up for your Free MailChimp Account
  • Create Your Landing Page
  • Create Your Opt-In Form
  • Create Your Thank You Page

Back End:

  • Set Up an Audience
  • Tag the Audience For Your Lead Magnet
  • Set Up Lead Magnet Landing Page
  • Set up a Follow-Up Email

Setting up and using MailChimp is fully explained in the MailChimp Help.

But if you find the MailChimp Documentation too complex...

I've Created an An Easy Step-By-Step Workshop...

I've created a Workshop that shows you step-by-step how to set up an Automated Client Acquisition System yourself with a Free MailChimp Account.

Plus: I've added a few bonuses to help you get better results faster.

You can find  all the details of the workshop by clicking on the button below.

Introducing...

The Client Acquisition Workshop

Learn How To Set Up a Client Acquisition System Using a Free MailChimp Account

Click on the Button Below For The Details Of The Workshop

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